As part of the recent Victorian Tech Startup Week, Silicon Beach Melbourne and YBF Melbourne hosted the city’s first in-person pitch night for over a year (thanks to the 3 lock-downs we have had in that time). Compered by Karen Finch of Legally Yours, and supported by OVHcloud, the esteemed judges for the evening were Farley Blackman (YBF), Yian Ling Tan (OVHcloud) and David Hauser (Silicon Beach).
The usual Silicon Beach rules applied – Round One featured 90-second pitches from each founder (and no slide decks), from which the judges shortlisted 3 startups for Round Two. The Round One presentations in order of appearance were (as usual, website links are embedded in the names):
Using “emotional phase shifting to accelerate personal growth and transformation through Insight, Manifestation and Neuroscience”, the impetus for this startup came about from the founder’s own experience. Designed to help overcome certain mental health issues associated with anxiety, the founder claims his technique can help practitioners overcome events such as panic attacks within 6 seconds (as opposed to 600 seconds with traditional CBT methods). Had been accepted into the Founders’ Institute, then COVID came along.
The Leaf Protein Co.
There is a growing demand for plant-based foods, both as a source of sustainable protein, and in response to the increased prevalence of food-based allergies (e.g., gluten and soy). Add concerns about GMOs, unsustainable agriculture and climate change, the founder is looking to develop a scalable process for extracting specific types of leaf protein, including arid-climate plants and Australian natives such as saltbush to counter soil salination. Currently seeking funding to pay for a CSIRO pilot to scale the protein extraction.
Essentially a toy-lending app, that provides an end-to-end process (source, distribute, cleanse, circulate) via a subscription model. In trials, already secured 50 customers and over 100 subscribers. Estimates there is a $2.4bn toy market in Australia – but it wasn’t clear how much of this market the founders aim to capture.
This app aims to bring childrens’ drawings to life, using AI/ML to scan a photo of the drawing, and convert it into an animated 3-D digital file that can be rendered within the app using augmented reality.
Using the oft-heard tag line “data is the new oil”, this B2B solution is designed to help companies organise, manage and extract more value from their data. It does this by resolving issues of data inconsistency, privacy, risk and governance. It also derives and assigns numerical factors to to individual datasets to assess the “value” of this data, and uses indices to benchmark that value.
This product feels like a cross between a wiki for academic research papers, and an open text search tool to find answers within the wiki database. I know from experience that repositories of published research reports (especially refereed and peer reviewed papers) are highly structured and tagged, with the emphasis being on classification, authorship and citation. Often, you sort of need to know in advance the rough answer to the question you want to pose. Significant resources are already allocated to maintaining and commercialising these existing databases, so I’m not sure how QuestionID will deal with IP and other rights associated with these reference resources.
HiveKeepers is designed to support beekeepers by helping them to establish and maintain healthier hives, and enhance their own livelihoods at a time when the industry is facing numerous challenges. At its core is a smart phone app that monitors IoT sensors (temperature, weather, weight, motion, sound, etc.) attached to the hive itself. Over time, the data will enable predictive analytics. With the launch of its MVP, HiveKeepers has already attarcted 700 customers globally.
The three finalists selected from Round One were KidoPaint, LeafProtein and HiveKeepers. Each founder made a longer pitch, and then answered questions from the judges:
Kido Paint – The Q&A discussion centred on the commercial model (B2B/C, gift cards, in-app vouchers), the file conversion process (turnaround time can be 24- 48 hours), options for scaling, and getting the right price pint for user prices. So it’s not an instant result (which may disappoint some impatient younger users), and the 3-D rendering and animation is somewhat limited to the imagination of the AI/ML algorithms used in the conversion process.
LeafProtein – There was a further discussion on the approach to producing sustainable and allergen free plant proteins. For example, the attraction of pereskia is two-fold – a higher protein ratio, and an arid climate plant. Also, the aim is to counter mono-culture and GMO crops. A D2C brand has been launched (using small-scale production processes), while the CSIRO project is to designed to scale protein extraction, as well as develop an emulsifier for use in the food industry.
HiveKeepers – The founder talked more about the need to address climatic and environmental impact on hives. Having benefited from support from the La Trobe University and SVG Thrive AgriFood accelerator programs, this startup is seeking funding for product development – current price point is $105 USD per smart hive per annum. While the industry is seeing a 2% growth in new hives, it is also suffering significant hive losses due to parasites and diseases.
The overall winner on the night was LeafProtein.
Next week: From R&D to P&L