Category Archives: Streaming

Album Celebrations

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When the first 12″ vinyl record was issued in 1948, did any record labels expect that this format would still be in use nearly 80 years later? The death of the 33rpm disc has been predicted many times, based on industry events and cultural trends that were expected to render vinyl albums obsolete. Music cassettes, CDs, MiniDiscs, mp3s, 7″ 45rpm singles, home-taping, downloads and streaming were all seen as existential threats to albums. Yet, despite reaching near extinction in the 1990s, vinyl albums (both new releases and back catalogue) are currently enjoying something of a revival.

This resurgence of interest in albums can be attributed to several factors: baby boomers reliving their youth; Gen X/Y/Z watching shows like “Stranger Things”; the box set, reissue and collector market; retro fashion trends; and a desire for all things analogue, tactile and physical (in contrast to the vapidity of streaming…).

Streaming has definitely changed the way many people listen to music, to the extent that albums have become deconstructed and fragmented thanks to shuffle, algorithms, recommender engines, playlists and a focus on one-off songs and collaborations by today’s popular artists. By contrast, most albums represent a considered and coherent piece of work: a selection of tracks designed and sequenced to be heard in a specific order, reflecting the artist’s creative intention or narrative structure. Streaming means that the artist’s work is being intermediated in a way that was not intended. You wouldn’t expect a novel, play or film to be presented in any old order – the author/playwright/director expects us to view the work as they planned. (OK, so there are some notable examples that challenge this convention, such as B.S.Johnson’s novel, “The Unfortunates” or the recent “Eno” documentary.)

Thankfully, classic albums are now being celebrated for their longevity, with significant anniversaries of an album’s release warranting deluxe reissues and live tours. This past weekend I went to two such events. The first was a concert by Black Cab, marking 10 years since the release of their album “Games Of The XXI Olympiad”. Appropriately, the show was the same day as the opening of the Paris Olympics, and the band started with a brief version of “Fanfare for the Common Man”. The second was part of the 30th anniversary tour for “Dream it Down”, the third album by the Underground Lovers. As well as getting most of the original band members together, the concert also featured Amanda Brown, formerly of The Go-Betweens, and who played on the album itself. (Also on stage was original percussionist, Derek Yuen – whose day job is designing shoes for the Australian Olympic team…)

It’s hard to imagine we will be celebrating the date when an artist first dropped a stream on Spotify….!

[This year also marks the 40th anniversary of the release of “Pink Frost”, the break-through single by The Chills, New Zealand’s finest musical export. So it was sad to read of the recent passing of their founder, Martin Phillipps. The Chills were one of many Antipodean bands that always seemed to be playing in London in the late 1980s, often to much larger audiences than they enjoyed at home. Their classic early singles and EPs are once again available on vinyl. Do yourself a favour, as someone once said!]

Next week: A postscript on AI

 

 

 

 

 

AI & Music

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In a recent episode of a TV detective show, an AI tech dude tries to outsmart an old school musicologist by re-creating the missing part of a vintage blues recording. The professor is asked to identify which is the “real” track, compared to the AI versions. The blues expert guesses correctly within a few beats – much to the frustration of the coder.

“How did you figure it out so quickly?”

“Easy – it’s not just what the AI added, but more importantly what it left out.”

The failure of AI to fully replicate the original song (by omitting a recording error that the AI has “corrected”) is another example showing how AI lacks the human touch, does not yet have intuition, and struggles to exercise informed judgement. Choices may often be a matter of taste, but innate human creativity cannot yet be replicated.

Soon, though, AI tools will displace a lot of work currently done by composers, lyricists, musicians, producers, arrangers and recording engineers. Already, digital audio workstation (DAW) software easily enables anyone with a computer or mobile device to create, record, sample and mix their own music, without needing to read a note of music and without having to strum a chord. Not only that, the software can emulate the acoustic properties of site-specific locations, and correct out-of-tune and out-of-time recordings. So anyone can pretend they are recording at Abbey Road.

I recently blogged about how AI is presenting fresh challenges (as well as opportunities) for the music industry. Expect to see “new” recordings released by (or attributed to) dead pop stars, especially if their back catalogue is out of copyright. This is about more than exhuming preexisting recordings, and enhancing them with today’s technology; this is deriving new content from a set of algorithms, trained on vast back catalogues, directed by specific prompts (“bass line in the style of Jon Entwistle”), and maybe given some core principles of musical composition.

And it’s the AI training that has prompted the major record companies to sue two AI software companies, a state of affairs which industry commentator, Rob Abelow says was inevitable, because:

“It’s been clear that Suno & Udio have trained on copyrighted material with no plan to license or compensate”.

But on the other hand, streaming and automated music are not new. Sound designer and artist Tero Parviainen recently quoted Curtis Roads’ “The Computer Music Tutorial” (2023):

“A new industry has emerged around artificial intelligence (AI) services for creating generic popular music, including Flow Machines, IBM Watson Beat, Google Magenta’s NSynth Super, OpenAI’s Jukebox, Jukedeck, Melodrive, Spotify’s Creator Technology Research Lab, and Amper Music. This is the latest incarnation of a trend that started in the 1920s called Muzak, to provide licensed background music in elevators, business and dental offices, hotels, shopping malls, supermarkets, and restaurants”

And even before the arrival of Muzak in the 1920s, the world’s first streaming service was launched in the late 1890s, using the world’s first synthesizer – the Teleharmonium. (Thanks to Mark Brend’s “The Sound of Tomorrow”, I learned that Mark Twain was the first subscriber.)

For music purists and snobs (among whom I would probably count myself), all this talk about the impact of AI on music raises questions of aesthetics as well as ethics. But I’m reminded of some comments made by Pink Floyd about 50 years ago, when asked about their use of synthesizers, during the making of “Live at Pompeii”. In short, they argue that such machines still need human input, and as long as the musicians are controlling the equipment (and not the other way around), then what’s the problem? It’s not like they are cheating, disguising what they are doing, or compensating for a lack of ability – and the technology doesn’t make them better musicians, it just allows them to do different things:

“It’s like saying, ‘Give a man a Les Paul guitar, and he becomes Eric Clapton… It’s not true.'”

(Well, not yet, but I’m sure AI is working on it…)

Next week: Some final thoughts on AI

Perfect Days – and the Analogue Life

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Last week I watched “Perfect Days”, Wim Wenders’ lyrical film about a gentle soul who diligently goes about his daily labour accompanied by a soundtrack of classic songs. Most of the featured music is 50-60 years old, and all of it heard via cassette tapes – no radio stations or internet streaming services were harmed in the making of this film!

Not only does our hero cling to cassettes, we never see him use the internet, e-mail or a smart phone. We don’t even know how he accesses his money – presumably he gets a weekly wage packet containing cash, so no need to visit an ATM or pay with a credit card. To cap it all, he doesn’t own a TV, and his hobbies include reading second hand paperback books, taking photos with a 35mm film camera, and cultivating plants from cuttings he finds in the course of his daily routine.

We don’t really need to know his backstory, although we get the occasional glimpse. What we are presented with is someone who is living an outwardly simple life, almost exclusively analogue, and with very little technology involved. (In fact, the public toilets he cleans for a living are far more hi-tech than anything in his personal world.) I suspect for many people, our empathy for the character’s disposition may easily become envy at how stripped down and uncluttered a life he leads. The fact that he doesn’t appear to have any family or other obligations (and doesn’t have to spend hours in pointless team meetings or on endless Zoom call) no doubt help facilitate this state of being – yet we suspect there is a lot going on in the inside.

But it is certainly a parable in favour of all things analogue.

In fact, as I write this I am listening to a recent album by Tarotplane on a cassette player. He is one of many contemporary musicians who choose to release their work in this format, and along with the recent vinyl revival, they are helping to keep analogue alive. It’s a trend we can see in events like Record Store Day (and it’s younger sibling, Cassette Store Day), books by Damon Krukowski and Robert Hassan, and symbolic vinyl moments in recent film and TV shows such as “Leave the World Behind” and “Ripley”. In the former, the absence of internet and streaming brings a turntable into play; in the latter, a clutch of 7″ records (in picture sleeves!) are among the few possessions the eponymous hero chooses to take with him. Elsewhere, Lomography continues to find new fans of film photography, and on a recent visit to Hong Kong, I was surprised at the huge display of Polaroid cameras and film at Log-On department store.

Not all this fascination with analogue is about nostalgia, fashion, or fadism (or even fetishism). In some quarters, people are becoming concerned that their favourite films, TV programmes, music and video games may disappear from hosting services and streaming platforms, or their cloud storage may get wiped. So they are keeping analogue versions and hard copies as a back-up.

Finally, and picking up a thread from “Perfect Days” itself, I’m not entirely convinced that a 1975 Patti Smith cassette is worth $100, but I do own an original copy of a very rare cassette that has sold for as much as $180… probably because it has never been reissued, is not available to stream or download, and is a great example of early, DIY electronic music made on basic synths in the early 1980s. You couldn’t imagine an mp3 ever commanding that sort of price, unless it was in the form of an NFT, of course.

Next week: False Economies – if it’s cheap, there must be a reason!

State of the Music Industry…

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Depending on your perspective, the music industry is in fine health. 2023 saw a record year for sales (physical, digital and streaming), and touring artists are generating more income from ticket sales and merchandising than the GDPs of many countries. Even vinyl records, CDs and cassettes are achieving better sales than in recent years!

On the other hand, only a small number of musicians are making huge bucks from touring; while smaller venues are closing down, meaning fewer opportunities for artists to perform.

And despite the growth in streaming, relatively few musicians are minting it from these subscription-based services, that typically pay very little in royalties to the vast majority of artists. (In fact, some content can be zero-rated unless it achieves a minimum number of plays.)

Aside from the impact of streaming services, there are two other related challenges that exercise the music industry: the growing use of Artificial Intelligence, and the need for musicians to be recognised and compensated more fairly for their work and their Intellectual Property.

With AI, a key issue is whether the software developers are being sufficiently transparent about the content sources used to train their models, and whether the authors and rights owners are being fairly recompensed in return for the use of their IP. Then there are questions of artistic “creativity”, authorial ownership, authenticity, fakes and passing-off when we are presented with AI-generated music. Generative music software has been around for some time, and anyone with a smart phone or laptop can access millions of tools and samples to compose, assemble and record their own music – and many people do just that, given the thousands of new songs that are being uploaded every day. Now, with the likes of Suno, it’s possible to “create” a 2-minute song (complete with lyrics) from just a short text prompt. Rolling Stone magazine recently did just that, and the result was both astonishing and dispiriting.

I played around with Suno myself (using the free version), and the brief prompt I submitted returned these two tracks, called “Midnight Shadows”:

Version 1

Version 2

The output is OK, not terrible, but displays very little in the way of compositional depth, melodic development, or harmonic structure. Both tracks sound as if a set of ready-made loops and samples had simply been cobbled together in the same key and tempo, and left to run for 2 minutes. Suno also generated two quite different compositions with lyrics, voiced by a male and a female singer/bot respectively. The lyrics were nonsensical attempts to verbally riff on the text prompt. The vocals sounded both disembodied (synthetic, auto-tuned and one-dimensional), and also exactly the sort of vocal stylings favoured by so many contemporary pop singers, and featured on karaoke talent shows like The Voice and Idol. As for Suno’s attempt to remix the tracks at my further prompting, the less said the better.

While content attribution can be addressed through IP rights and commercial licensing, the issue of “likeness” is harder to enforce. Artists can usually protect their image (and merchandising) against passing off, but can they protect the tone and timbre of their voice? A new law in Tennessee attempts to do just that, by protecting a singer’s a vocal likeness from unauthorised use. (I’m curious to know if this protection is going to be extended to Jimmy Page’s guitar sound and playing style, or an electronic musician’s computer processing and programming techniques?)

I follow a number of industry commentators who, very broadly speaking, represent the positive (Rob Abelow), negative (Damon Krukowski) and neutral (Shawn Reynaldo) stances on streaming, AI and musicians’ livelihood. For every positive opportunity that new technology presents, there is an equal (and sometimes greater) threat or challenge that musicians face. I was particularly struck by Shawn Reynaldo’s recent article on Rolling Stone’s Suno piece, entitled “A Music Industry That Doesn’t Sell Music”. The dystopian vision he presents is millions of consumers spending $10 a month to access music AI tools, so they can “create” and upload their content to streaming services, in the hope of covering their subscription fees….. Sounds ghastly, if you ask me.

Add to the mix the demise of music publications (for which AI and streaming are also to blame…), and it’s easy to see how the landscape for discovering, exploring and engaging with music has become highly concentrated via streaming platforms and their recommender engines (plus marketing budgets spent on behalf of major artists). In the 1970s and 1980s, I would hear about new music from the radio (John Peel), TV (OGWT, The Tube, Revolver, So It Goes, Something Else), the print weeklies (NME, Sounds, Melody Maker), as well as word of mouth from friends, and by going to see live music and turning up early enough to watch the support acts. Now, most of my music information comes from the few remaining print magazines such as Mojo and Uncut (which largely focus on legacy acts), The Wire (but probably too esoteric for its own good), and Electronic Sound (mainly because that’s the genre that most interests me); plus Bandcamp, BBC Radio 6’s “Freak Zone”, Twitter, and newsletters from artists, labels and retailers. The overall consequence of streaming and up/downloading is that there is too much music to listen to (but how much of it is worth the effort?), and multiple invitations to “follow”, “like”, “subscribe” and “sign up” for direct content (but again, how much of it is worth the effort?). For better or worse, the music media at least provided an editorial filter to help address quality vs quantity (even if much of it ended up being quite tribal).

In the past, the music industry operated as a network of vertically integrated businesses: they sourced the musical talent, they managed the recording, manufacturing and distribution of the content (including the hardware on which to play it), and they ran publishing and licensing divisions. When done well, this meant careful curation, the exercise of quality control, and a willingness to invest in nurturing new artists for several albums and for the duration of their career. But at times, record companies have self-sabotaged, by engaging in format wars (e.g., over CD, DCC and MiniDisc standards), by denying the existence of on-line and streaming platforms (until Apple and Spotify came along), and by becoming so bloated that by the mid-1980s, the major labels had to merge and consolidate to survive – largely because they almost abandoned the sustainable development of new talent. They also ignored their lucrative back catalogues, until specialist and independent labels and curators showed them how to do it properly. Now, they risk overloading the reissue market, because they lack proper curation and quality control.

The music industry really only does three things:

1) A&R (sourcing and developing new talent)

2) Marketing (promotion, media and public relations)

3) Distribution & Licensing (commercialisation).

Now, #1 and #2 have largely been outsourced to social media platforms (and inevitably, to AI and recommender algorithms), and #3 is going to be outsourced to web3 (micro-payments for streaming subscriptions, distribution of NFTs, and licensing via smart contracts). Whether we like it or not, and taking their lead from Apple and Spotify, the music businesses of the future will increasingly resemble tech companies. The problem is, tech rarely understands content from the perspective of aesthetics – so expect to hear increasingly bland AI-generated music from avatars and bots that only exist in the metaverse.

Meanwhile, I go to as many live gigs as I can justify, and brace my wallet for the next edition of Record Store Day later this month…

Next week: Reclaim The Night