Category Archives: Startups

#Startup Victoria finds the human connection

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The team behind Startup Victoria held the inaugural Above All Human conference in Melbourne last week, co-directed by Susan Wu and Bronwen Clune, and MC’d by futurist Mark Pesce. If there was a single, overarching theme to the day, I would sum it up as: don’t overlook the human component in what you do.

Whether you are a startup founder or investor, defining your purpose is not enough; it also takes considerable self-awareness to build an innovative, successful, and sustainable business. It also requires curiosity, risk-taking, resourcefulness, empathy, creativity, resilience, perception, drive, reflection, vision, perseverance, passion, luck and critical thinking….

Featuring an interesting mix of established, experienced and emerging startup entrepreneurs and experts, we were treated to a broad range of themes including:

  • bringing financial services to the “unbanked” world;
  • the importance of design;
  • building startup platforms and ecosystems;
  • the power of storytelling;
  • challenging gender bias in the tech sector;
  • the potential of mass customisation;
  • understanding the value of an accelerator program;
  • the ethics of driverless cars;
  • changing minds with technology; and
  • the wisdom of knowing when to give up the dream and move on to the next opportunity.

Aside from the plenary, Q&A and panel sessions, there were product demos and startup pitches, and the whole event offered a valuable learning opportunity for anyone interested in engaging with the local startup community, or those curious about making connections between technology and the human condition.

Finally, it should be said that without Melbourne’s growing status as a global startup venue, the organisers would have been unable to attract such an impressive cohort of international speakers. This also reinforces Melbourne’s reputation as one of the world’s most livable cities (#1 or #11 depending on which list you are reading…).

 

What the *%@#? Dave McClure vents his spleen…

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The final Lean Start Melbourne event of 2014 was a Q&A with Dave McClure, tech entrepreneur, early-stage investor and founder of 500 Startups. It was certainly an ear-opening experience, as Dave laced his comments with enough expletives to fund a small start-up (if only the organisers had thought to provide a swear jar…).

But while he was vociferous in his refusal to answer questions like “what’s hot?”, or “where’s the next big thing?”, he did provide some refreshing insights on how founders and investors need to adjust their expectations on funding and returns.

The event was hosted by inspire9, with sponsorship from BlueChilli, General Assembly, and Loud & Clear. Adrian Stone from Investors’ Organisation was acknowledged for helping to bring Dave to Australia, and Amanda Gome was the MC for the evening.

Dave’s investing model is basically a numbers game – identify a large enough pool of startup opportunities, place smaller “bets” on each one, in the expectation that only 10% will succeed, and of those, only 10% will be really successful, and very, very few will reach an IPO – but the spread of successful bets should each return between 5x and 20x. Whereas, some investors still try to “bet on unicorns”, in the expectation of a 20x-25x exit every time. Such opportunities will be increasingly unlikely, as the technology costs of production continue to decrease, therefore startups don’t require the same level or type of funding.

Based on current trends, Dave sees huge potential in video commerce, mobile video, and anything that monetizes search – e.g., influencing followers via social media, and converting this traction to sales driven by personalised recommendations. He’s also big on Spanish- and Arabic-speaking markets, and “anything that arbitrages sexism and racism” – hence his interest in women and minority entrepreneurs.

Dave’s advice is pretty simple: get the product, market and revenue model right, and then build scale into the business as quickly as possible. As such, he hates people asking him his opinion on their startup ideas (“what do I know?”); instead, he emphasises the need to get paying (and profitable) end users plus building scale through marketing as the true proof of concept.

Throughout the evening, Dave talked a lot about unit economics – not just production costs, but the real cost of customer acquisition, and time to convert leads to sales. It was also interesting that unlike some speakers at previous Lean Startup events, he was not particularly negative towards startups developing enterprise solutions – rather, he prefers to segment clients based upon their decision-making and purchasing limits. So, he looks at revenues based on the respective number of end users, SME customers and enterprise clients, because of their different price points and procurement methods, as well as the different customer acquisition costs.

Finally, he encouraged potential startups to think of the “most boring and mindless” business activities or processes, and figure out ways to make them more interesting via apps that use gamification and social media tools.

 

Yet another #co-working space opens in #Melbourne – what’s going on?

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Co-working spaces continue to pop-up all over Melbourne. The latest I’ve heard about is LSX (aka Lennox Street Exchange, in the heart of Richmond’s startup zone), which opened in September.

I’ve not had the opportunity to visit all of these venues – but I’ve been able to spend some time in a few of them such as York Butter Factory, the Hub, inspire9, Launchpad and Queens Collective. The decor and ambience are usually New York loft conversion meets warehouse chic meets funky cafe meets London Free School. Some offer little more than a serviced office with some added startup appeal; several are closely linked to incubator programmes and angel investors; and a couple want to create a whole philosophical/spiritual experience around personal development, collaboration and sustainability.

A key attraction of co-working spaces for early-stage startups and budding entrepreneurs is the relatively low-cost business accommodation. Plus, if you are new to being self-employed/freelance, or if you are just starting your own business, going to an office (at least once a week) can instil some discipline, provide a change of scenery to the home office (or garage), help with networking contacts, and offer the chance to meet people who can offer skills you don’t have.

But, these spaces are mostly open plan, have an itinerant population that comes and goes, and the communal kitchens sometimes remind me of the worst shared houses I have lived in….. So, you have to enjoy that sort of vibe, and as we know, open plan offices are not always conducive to productivity or personal concentration.

There are some genuinely philanthropic values inherent in a number of these venues, but others are more commercial and seem only interested in getting investors through the door to nurture the “talent” they think they have uncovered.

If you are thinking of signing up to a co-working space, it pays to do your due diligence:

  • Commitment – not just the cost, but time and other contributions that may be expected of you
  • Values – it helps if your values generally align with those of the hosts and other members; if you’re not a creative type, or if 3-D gaming development is not your thing, maybe look elsewhere
  • Location – proximity to prospective clients and/or partners and collaborators may be more important than a cool hot-desking venue in a trendy part of town
  • Services – what’s included in the membership fees and/or rent? are there any hidden extras?
  • Insurance – make sure the premises are up to date with their building and other statutory insurances; do you still need to take out professional indemnity/public liability policies; are your personal belongings and equipment covered while they are on site?
  • Ownership – are you buying a membership or a “share” in a business? if the former, does this carry any voting rights at member meetings? if the latter, could you be taking on more legal risk or financial liability if the venue fails?

No doubt there are some vibrant co-working communities, that offer great support and service to the growing number of people who want to “do their own thing” rather than join a more corporate environment. Even some banks seem to be getting in on the act, as they recognise an opportunity to engage with their business customers via co-working spaces and startup facilities.

Next week: Who’s making money in financial data?

Online Pillar 2: #Finance

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Along with the launch of the iPhone 6, Apple also announced a new mobile payments system. OK, so it’s not the first smart phone app that will help you manage (read: SPEND) your money, but it’s likely to be a market leader very quickly. After all, financial services mean big money in the interconnected online economy.

This week’s blog is #2 in my mini-series on the Three Pillars. Away from NFC solutions, digital wallets and virtual currencies, what else is helping to drive online innovation in financial services?

First, as with last week’s look at Health, it’s important to consider that despite being both a defined business vertical, and a highly regulated industry, the financial services sector is also vulnerable to market disintermediation, horizontal challengers and disruptive technologies.

Although most of us tend to stick with a single financial institution for the bulk of our banking products and services, we will likely use different providers across our credit cards, insurance policies, personal investments, retirement plans and foreign currency. The major banks don’t always do a good job of being a single provider of choice because they tend to manage their customers from a product perspective, and not always from the vantage point of a life-cycle of different needs.

Most retail banks have launched customer apps – mainly for account management and transaction purposes – and likewise, other platforms such as PayPal offer smart phone solutions. As with our other two pillars (Health and Education), Finance apps proliferate – e.g., calculators, account aggregators, budgeting tools and branded customer products from major financial institutions. But unlike Health apps, at least the Australian retail banks have to comply with consumer information requirements – although I suspect this is more a requirement of APRA than Apple. (Question: should apps offering stock market data, or enabling customers to plan investment strategies have to include product disclosure statements, or ensure customers have first completed a mandatory risk profile?)

Disruption in the banking and finance sector is coming from a variety of directions:

  • traditional retailers extending their existing credit card and insurance services into deposit accounts and investment products;
  • technology startups creating online payment systems;
  • trading platform Alibaba offering microfinance, trade finance services, deposit accounts and investment funds; and
  • online retailers and market places collecting a lot of useful behavioural data on customer creditworthiness and implied financial risk – for example, platforms like eBay and PayPal are using transactional data to assign customers a quasi-credit rating score or ranking.

Elsewhere, the financial services sector drives the use of data and technology to streamline stock trading and settlement – across algorithmic trading strategies, low-latency trading, straight-through securities processing, transaction and security data matching, market identifiers and real-time data analytics. The use of social media sentiment and stock #hashtags is also creating new trading strategies among savvier investors – one major Australian bank I spoke to recently boasted of having a Media Control Centre, where they can monitor client engagement, customer activity and brand profiles across the social web.

Crowdsourcing services, along with other platforms for raising capital and early-stage funding (plus new online listing and share trading platforms) threaten to disintermediate established stock exchanges, investment banks and stock brokers. Yet I see a huge opportunity for traditional bank and non-bank lenders to use these techniques for themselves. For example, banks love asset-backed and secured lending, as opposed to overdraft or cashflow lending. However, most startups don’t have physical assets such as plant or machinery, and young entrepreneurs are less likely to own property that can be put up as collateral.

So, what if banks see startup clients as a new channel to market? By investing part of their marketing costs or R&D budgets to underwrite new business ventures, they could help fund early stage ideas, and gather valuable information on customers and suppliers. Some banks are sort of moving in this startup direction – NAB and RBS, for example – but they have yet to demonstrate new business models or innovative product solutions that align with the lean startup and new entrepreneurial generation. I have observed many founders bemoan the lack of support from banks when it comes to offering merchant services that align with the needs of startups.

On another level, banks could do more to connect ideas with capital, customers with vendors, and buyers with suppliers – as the increasingly online and highly networked economy introduces new supply chains and innovative business models. (Hint to my bank manager: referrals and recommendations are often the most cost-effective way to acquire new customers – so, maybe we can help each other?)

Of course, where financial institutions really need to lift their game is in coming to grips with the shared economy. If consumers no longer see the need to buy or own assets outright (thereby reducing the reliance on mortgages, personal loans, hire purchase agreements and even credit cards….) what are the implications for financial services? Maybe banks need to take more interest in these “shared” asset eco-systems. For example, if I have taken out an investment loan to buy an apartment, which I plan to list on Airbnb, wouldn’t it be in the bank’s best interest to make sure I am getting as many bookings as possible – by helping to market my property to their other customers, or by making it really easy for people to book and pay for the accommodation via their smart phone banking app, or by enabling me to run online credit checks on prospective customers?

It’s nearly ten years since the term “distributed economy” was coined to encapsulate the new approaches to innovation, collaboration and sustainable resource allocation. Apart from microfinance and some developments in CSR and ethical investing, I’m not sure that financial institutions really grasped the opportunities presented by the distributed economy – sure, they were quick to outsource and offshore back office operations, but this was largely a cost-cutting exercise. Innovation in financial products mainly resulted in complex (and risky) derivative instruments – and ultimately, led to the GFC.

In the current low/slow/no growth economic climate, banks have to look at new ways of generating a return on their capital. They can’t just keep paying out higher shareholder dividends (not when banking regulations require them to increase their risk-weighted capital allocation); so they must engage with the new business models and the people behind them, and they must be willing to do so with a new mindset, not one built on staid financing models. Sure, they need to maintain prudent lending standards, and undertake relevant due diligence, but not at the risk of stifling innovation in the markets where their customers increasingly operate.

(For a related article on this topic, see here. Since I drafted this blog, PayPal has launched an SME loan platform, and it has just been announced that the ex-CEO of bond fund PIMCO has taken a key equity stake in an online Peer-to-Peer lending platform.)

Next week: Online Pillar 3: #Education